May 3, 2016

Social Media Management

Are you ready to transform your social media presence? Yovia Social is your key to continued growth and success! We manage social media networks on your behalf such as Facebook, Twitter, Instagram and LinkedIn. Let us do what we do best so that you can do what you do best!

Social Media Strategies as Unique as Your Business

At Yovia Social, we realize that each business is unique. We create customized social media marketing strategies that meet your goals and help you grow.

Our strategy is simple. We start by getting a feel for your company and the products and services you sell. To keep competitive, we research your target market and competitors. With this information, our social media managers build a strategy that uses your tone and voice.

Through custom content and routine engagement, we bring awareness to your brand. Over time, trust is established and relationships are strengthened. Benefits include enhanced web traffic, qualified leads and increased sales.

There’s more.

Having a social media presence brings increased rankings in the search results, a way to promote your blogs and a channel for providing customers with fast, efficient customer service.

Though social media is a long-term strategy and not something that works overnight, the benefits begin to show right way and improve over time. As long as you have an active brand presence on the major social networks, you are keeping your brand front and center.

How We Help Your Business

Yovia Social uses social networks such as Facebook, Twitter and LinkedIn to help grow your brand presence and achieve your social media objectives. Each platform is unique and has an equally unique audience, which is why it’s important that your strategies don’t snowball off each other. Your content should be original and tailored to your various audiences.

Here are the specific ways that we can help your business.

  • Daily Management. Our social media managers check your social media accounts daily. Any questions or concerns that are shared by your followers are addressed, resulting in strengthened connections and attentive customer service.
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  • Custom Content Creation. Unique content is shared to your social media channels to help you accomplish your goals. This content includes a healthy mix of industry-related news, informational content and articles that inspire people to take action.
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  • Engagement. In addition to content creation, we also generate posts to increase engagement with your followers. Social media posts with questions are some of the most engaging, but other ways to interact include likes, retweets, comments and shares.
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  • Increased Followers. With regular engagement and custom content, your follower count will increase. A variety of tactics are used to get your content into the right hands, such as the use of hashtags, liking others’ posts and following relevant accounts.
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Social Media Management Tailored to You

Facebook

Facebook has over 1.59 billion monthly active users across the world. It’s the biggest social media network, which means that a large portion of your audience is here. While the growth has been substantial, the competition has grown right alongside it. It’s harder to get noticed unless you have a well-designed social media strategy. That’s where we come in.  

Yovia Social will manage this channel for you by creating engaging Facebook posts, running Facebook ads and managing your page. With us, your brand won’t have any trouble being seen and heard!

Twitter

Twitter has 310 million monthly active users, with 500 million tweets being sent each day. That’s 6,000 tweets every second! Twitter is a great network for connecting with customers and partners in real time. However, your Twitter presence can only be successful if it is fed with content and consistency.

Let Yovia Social manage your Twitter page by contributing content and increasing followers by liking, following and retweeting other people’s content. It’s a commitment, but one that results in increased brand recognition and improved relationships with potential buyers.

Instagram

Instagram has over 500 million active monthly users. Over 95 million photos and videos are shared each day. The recent addition of Instagram Stories has helped propel the social app further, with over 100 million daily active users in the first two months.

At Yovia Social, we take a balanced approach of posting visual content and interacting with followers and other similar brands. All images posted are high in quality, and hashtags are used to reach wider audiences.

LinkedIn

Having a consistent presence on LinkedIn is imperative if your are a business, particularly if you sell services to other businesses. LinkedIn is the largest professional network in the world, and it requires strategic content to make connections with other professionals and get your brand noticed.

A large part of managing this channel is increasing and strengthening your connections on LinkedIn. Our social media managers post relevant content several times a week plus facilitate brand recognition through LinkedIn Groups, an interactive forum.

Pinterest

Pinterest might be a smaller network compared to the others, but it’s an excellent way to market products that appeal to a female audience. With over 100 million active users – 85 percent of them female – Pinterest is the favorite social network for 55 percent of U.S. online shoppers.

Yovia Social is excited to boost your presence on Pinterest by bringing your products front and center. Some of the practices that we’ve found to be most effective include adding Pin it for Later links, inserting keywords in Promoted Pins and featuring step-by-step tutorials.

Live Social Media

Right: CEO Kristin Neely works with founders of End Human Trafficking as part of a social media campaign in 2015.

Live social media is hot. It gives people the opportunity to attend events when they couldn’t otherwise be there. With many new platforms ranging from Facebook Live to Periscope, knowing which channels to use and how to connect with audiences can be a challenge.

Let Yovia Social handle this for you! Not only do we understand the various video streaming platforms but also we know how to pull people in with the right content at the right time. Better yet, live social media doesn’t take a significant investment.

Still have questions for us? Let’s talk!

Our social media managers are happy to customize our services to meet your needs.

We can be reached at 904-432-5369.